What brand does Huiju have?
In recent years, with the upgrading of consumption and the rapid development of commercial complexes, Livat, as a well-known commercial real estate brand, has attracted a large number of consumers with its rich business formats and diversified brand portfolio. This article will take stock of Huiju’s common brand categories and representative brands, as well as recent hot topics on the Internet, to help you better understand Huiju’s business ecosystem.
1. Gathering brand categories and representative brands
| Category | Represent the brand | Remarks |
|---|---|---|
| fashion clothing | ZARA, H&M, UNIQLO, MUJI | Fast fashion and Japanese style mainly |
| Beauty and personal care | Sephora, Watsons, Innisfree | Covers international and Asian brands |
| Catering and food | Haidilao, Xibei Noodle Village, Heytea, Starbucks | Complete range of Chinese catering and internet celebrity drinks |
| electronic products | Apple, Huawei, Xiaomi | Full coverage of mainstream digital brands |
| home life | IKEA, NITORI | Nordic and Japanese styles coexist |
| children's entertainment | Toys R Us, Kids King | Rich parent-child business formats |
2. Recent hot topics and Huiju related developments
1.Summer spending boom:With the coming of summer vacation, Huiju Center has ushered in a peak of parent-child consumption, and the traffic of children's play areas and educational brands has increased by 30% year-on-year.
2.The rise of domestic brands:Recently, domestic brands such as Li Ning and Perfect Diary have opened new stores in Huiju, reflecting the national consumer trend.
3.Green business practices:Some Huiju centers have launched environmentally-themed activities and cooperated with brands such as MUJI to promote the concept of sustainable consumption.
3. Analysis of Huiju brand layout characteristics
1.Combining internationalization and localization:Huiju has not only introduced international brands such as ZARA and Apple, but also actively attracted excellent local brands such as Xibei and Heytea.
2.Scientific business ratio:Usually retail accounts for 50%, catering 30%, and entertainment 20%, forming a virtuous consumption cycle.
3.Obvious regional characteristics:Huiyihui in different cities adjusts its brand portfolio according to local consumption habits. For example, Nanfang stores have more tea brands.
4. Top 5 brands that consumers pay most attention to
| Ranking | brand | Attention |
|---|---|---|
| 1 | IKEA | 35% |
| 2 | Haidilao | 28% |
| 3 | Apple | 25% |
| 4 | Sephora | 22% |
| 5 | Hi Tea | 20% |
5. Forecast of future brand introduction trends
1.New energy vehicle exhibition hall:With the popularity of electric vehicles, it is expected that brands such as Tesla and NIO will enter more gathering centers.
2.Experiential business formats increase:New entertainment brands such as script killing and indoor surfing may become the focus of introduction.
3.Strengthening of health concepts:The proportion of healthy lifestyle brands such as fitness studios and organic food stores will increase.
As a representative of modern commercial complexes, Huiju provides consumers with a one-stop shopping and entertainment experience by continuously optimizing its brand portfolio. From fast fashion to high-end catering, from digital products to parent-child entertainment, Huiju covers almost all the needs of daily consumption. With the evolution of business forms, we believe that Huiju will introduce more innovative brands and continue to lead the consumer trend.
check the details
check the details
en
